The big World Snooker and Matchroom Christmas sales push cranked up a notch or two this week.

A Youtube advert offering viewers the chance to buy ‘The best Christmas present ever’ suggested “treating someone you love to the gift of live sport and a ticket to that match or that moment in history” – in this case snooker’s Masters at Alexandra Palace in January, as well as the World Darts Championship, boxing’s Fight Night and the World Championship of Ping Pong.

And the merchandise stand at Coventry’s Ricoh Arena during the Dafabet Champion of Champions was getting in on the act with a list of present ideas.

These included the 2015 World Snooker calendar featuring pictures of all your favourite stars (£7.50); retro T-shirt (£10); soft shell jacket (£27); fleece (£15); body warmer (£23) and umbrella (£20). Cash only, no cards.